About
Local Joe Coffee Roasters, established in Honolulu in 2015 by Charles Asselbaye, is more than just a coffee shop; it’s a family-run endeavor with a deep commitment to quality and community. Charles, a Peet's-trained roastmaster with a rich international background, brings his expertise to every batch. Their unique approach to roasting involves a traditional Probat drum roaster, allowing for a slower, more gentle development of aromas over 12 to 20 minutes. A distinctive touch is the use of Hawaiian volcanic water during roasting to control bean temperature, a method that also reduces acidity, making their coffee exceptionally smooth and digestible. Beyond their seven premium blends and convenient subscription service, Local Joe's mission extends to equitably sourcing exceptional coffees and making a positive impact on the island community and environment. They are deeply committed to social justice and work diligently to reduce their carbon footprint, reflecting a genuine care for their surroundings. You'll find this Black-owned business at 45 North King Street, where they aim to create a welcoming space for friends, offering savory meals to complement their meticulously crafted coffee. Their 'E komo Mai' spirit truly embodies the aloha they share with every cup.
